by J.M. Lacey | Feb 15, 2024 | Communication tactics
Why relationships with journalists matter When I was a journalist/reporter for a weekly, small town newspaper years ago, finding interesting stories was sometimes a challenge. Because of the nature of the newspaper, it was rare to have breaking news by the time the...
by J.M. Lacey | Feb 13, 2024 | Writing
Many of us who have been writing for a number of years understand the potential pain of someone critiquing our work. But as writers, we also know we have to develop a thick skin. Our work will always be under the radar. Mark Twain said: “Tomorrow night I appear for...
by J.M. Lacey | Feb 6, 2024 | Marketing
Often when I see a commercial from a brand that has been around for decades, their famous slogan or jingle will pop into my head. Ones from earlier years were ingrained in me at a young age, and some are still around. “What can brown do for you?” United Parcel...
by J.M. Lacey | Feb 1, 2024 | Company organization
The last few years have forced change on everyone. Coming out of the COVID era, we’ve been affected in some way. But all of us have changed psychologically. The pandemic altered us in innumerable ways. Burnout has increased, especially among women and younger workers....
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