Use your e-newsletter to share your brand story

Use your e-newsletter to share your brand story

by | Sep 1, 2024 | Marketing

One of my favorite series of novels is, “All Creatures Great and Small,” by James Herriott (aka James Alfred (“Alf) Wight), the Yorkshire veterinarian who, in the 1930s and beyond helped shed light on the challenges and joys of the veterinary practice. Not only is...
Using your newsletters to tell your story

Using your newsletters to tell your story

by | Jan 2, 2024 | Marketing

For any of us who have had bedtime stories read to us, or we read them ourselves, we realized how soothing stories can be. Stories create images in our minds and take us to places we didn’t even know existed if not for the books that shelter the words. Stories can...
Using newsletters to build trust in your brand

Using newsletters to build trust in your brand

by | Apr 4, 2023 | Marketing

E-newsletters are less at risk than ever of becoming obsolete. Organizations — both nonprofit and businesses — realize, especially with more people getting their information online and on their phones, that newsletters are the hub of information people need to stay in...