by J.M. Lacey | Nov 24, 2024 | Company organization
Some organizations have been around for decades, even more than a century. When we read their historic timelines or view a documentary on their business, we learn much about the founder, his passion, the need he saw in creating his business, and how the business...
by J.M. Lacey | Nov 18, 2024 | Company organization
As a business owner, I am keen on keeping operations uncomplicated. We often hear businesses stress the importance of transparency, but when they conceal their motives or share only partial information, there are times we wonder what they are keeping from us. As...
by J.M. Lacey | Nov 10, 2024 | Company organization
Lately as I have presented webinars on brand story, and talked with clients and prospective clients, I have had deep discussions about brand story and its importance in gaining the trust of our audience. One constant about brand story that I have noticed: there are a...
by J.M. Lacey | Jun 30, 2024 | Writing
Lately I’ve been pitching various news and media outlets with article ideas. Although I have no control over whether they will think my idea is a good fit for them or the timing is right, I still get them out there. One thing (among many) I have learned is that...
by J.M. Lacey | Jun 9, 2024 | Writing
Writing is the core of what I do. I enjoy it, yes, but it truly is an art. I lump it under artist, along with painter, photographer, sculptor, musician, and anything that defines art. And while I focus on brand stories for businesses and authors, it is always a good...
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